Project: Brand Identity
Client: Mojo Media Pros / Fair Game
Creative Director: Steve Lomas
Fair Game, the startup dating service for those hooked on the great outdoors, is reeling in nature lovers who aren't afraid to take the bait for love. Whether you're casting for a fishing partner or aiming for a hunting companion, their online platform is the perfect catch-and-release for your heart.
And the brand assets we created don't just hit the bullseye; it's a "love at first sight" experience that'll facilitate their match-making marketing efforts moving forward.