Project: Brand Character / Packaging Design
Client: OVO / Tempesta Market
Creative Director: Kyle Hildebrant
For five generations, this family-owned small business has mastered crafting artisan salumi.
Just as they meticulously create custom charcuterie, we took the same hands-on approach to craft a unique brand character inspired by Tempesta – a female embodiment of a 'violent windy storm' or tempest.
This metaphoric character aligns seamlessly with the essence of this Chicago-based business, nestled in the heart of the 'Windy City.'